The Do's and Don'ts of Real Estate Networking for Beginners

2 October 2025

Networking is the backbone of real estate success. Whether you're an aspiring agent, a property investor, or even a homebuyer, building the right connections can open doors you never imagined. But let's be real—networking can be intimidating, especially if you're just starting.

The good news? There’s a right way to do it! And, of course, there are some mistakes you should avoid at all costs. So, let’s break it down—what should you do (and not do) when networking in real estate?

✅ The Do’s of Real Estate Networking

1. Do Build Genuine Relationships

Networking isn’t about handing out business cards like candy on Halloween. It’s about forming meaningful connections. Treat people like friends, not just business opportunities.

Ask about their experiences, show interest in their journey, and, most importantly, listen more than you talk. Trust me, people remember genuine conversations.

2. Do Attend Local Real Estate Events

One of the easiest ways to grow your network is by attending industry events. Look for local meetups, real estate seminars, and networking gatherings. These events are gold mines for meeting like-minded individuals who can offer insights, partnerships, or even referrals.

Pro tip: If you're nervous, set a small goal—introduce yourself to at least three people. That small step can make a big difference.

3. Do Utilize Social Media

In today’s digital age, networking isn’t limited to face-to-face interactions. LinkedIn, Facebook groups, and even Instagram can be powerful networking tools.

- Join real estate forums and groups.
- Engage with industry professionals by commenting on their posts.
- Post valuable content to showcase your knowledge.

The more you put yourself out there, the more opportunities will come your way.

4. Do Offer Value Before Asking for Help

No one likes a person who only reaches out when they need something. Instead, be the one who offers value first.

- Share an interesting real estate market trend.
- Introduce two people who could benefit from knowing each other.
- Offer helpful insights if someone asks a question.

When you give first, people will naturally want to reciprocate.

5. Do Follow Up and Stay in Touch

Ever met someone at an event, had a great conversation, and then… nothing? No follow-up, no connection, nada. Don’t let that be you.

Send a quick message the next day:
"Hey [Name], it was great meeting you at [Event]. I enjoyed our chat about [Topic]. Let’s stay in touch!"

A simple follow-up can turn a casual encounter into a long-term connection.

6. Do Have a Clear Elevator Pitch

Whether you're an investor, agent, or just testing the waters, you should be able to introduce yourself confidently.

A quick, engaging elevator pitch can help others understand who you are and how they can connect with you. Keep it short and clear:

"Hi, I’m [Your Name]. I help first-time home buyers find affordable properties in [City]. If you know anyone looking for a home, I’d love to chat!"

❌ The Don’ts of Real Estate Networking

1. Don’t Be Too Pushy or Salesy

If you treat networking like a sales pitch, you'll push people away faster than a bad real estate deal. Nobody wants to feel like they’re being sold to—especially at a networking event.

Instead of saying, "You should work with me!", try, "I’d love to learn more about what you do—how can I help?"

Building trust first will naturally lead to business opportunities down the road.

2. Don’t Forget to Do Your Homework

If you’re attending an event or meeting industry professionals, a little research goes a long way.

Check out who will be there, learn about their background, and come prepared with meaningful questions. It shows that you’re serious and genuinely interested.

Nothing is worse than saying, “So, what do you do again?” to someone who’s already introduced themselves.

3. Don’t Burn Bridges

The real estate world is surprisingly small. If you get a reputation for being unreliable, dishonest, or flaky, it will follow you.

Even if a connection doesn’t seem valuable now, you never know when you might need them later. Always be respectful, professional, and courteous.

4. Don’t Only Network When You Need Something

We've all seen it—someone pops up in your inbox after years of silence because they need something. Don’t be that person.

Networking is a long-term game, not a quick-fix solution. Stay in touch, check in occasionally, and nurture relationships even when you don’t need immediate help.

5. Don’t Just Stick to One Group

It’s easy to get comfortable in familiar circles, but diversity in networking is key.

- Connect with professionals outside your immediate niche (mortgage brokers, home inspectors, real estate attorneys).
- Engage with online communities and in-person events.
- Explore different real estate conferences and workshops.

The more diverse your network, the more opportunities you’ll uncover.

6. Don’t Be Afraid to Ask for Help (But Do It the Right Way!)

While you shouldn’t constantly ask for favors, there’s nothing wrong with seeking advice when needed.

The key? Approach it respectfully. Instead of “Can you give me leads?”, say, "I'd love to get your insights on how you built your client base—any tips you can share?"

People are more likely to help when they don’t feel used.

Final Thoughts: Networking Can Make or Break Your Real Estate Career

At the end of the day, success in real estate isn’t just about what you know—it’s about who you know. The connections you build today could lead to referrals, partnerships, or even life-changing opportunities down the road.

So, step out of your comfort zone, put yourself out there, and remember: networking isn’t just about taking—it’s about giving, too. Stay genuine, be patient, and watch how your real estate network grows.

Who knows? Your next big opportunity might just be one conversation away!